#DUSK TILL DAWN FREE#

Activations that are single business focused (I.e.Expenditure items incurred prior to approval of application funding.Activities that do not deliver on the program objectives or are not related to the submitted proposal.

bar staff routinely employed at a live music venue, or administrative staff employed at a gallery.

Wages or salaries that relate to business as usual.

Ongoing operating or general maintenance costs such as remuneration, rent, utilities bills, stock and personal expenditure are not eligible for funding.

Applications that do not meet the eligibility or assessment criteria.

Please refer to the assessment criteria section for more information on how your application will be assessed. not rely 100 per cent on Council funding to deliver.

Applications that have an acceptable level of investment to be put forward by the applicant.

Applications that involve more than one business collaborating to achieve delivery of proposed activation.

#DUSK TILL DAWN FREE#

Proposals can be for the implementation of free or ticketed activations that will increase public and private realm activity and drive visitation to the City of Melbourne.

Funding of up to $100,000 per proposal will be available to fund proposals that meet the following key principles: Up to $2 million in grant funding is available for the Dusk till Dawn Activation Grants Program. Sustainability: Demonstrate a commitment to sustainability by identifying ways in which you will minimise the environmental impact of your activation including supply of a waste minimisation and recycling plan.

Digital and print advertising logo inclusions and/or acknowledgements.Sponsorship benefits: City of Melbourne/State Government of Victoria are to have Major or Partner status of the activation with benefits including but not limited to: Illuminations and/or technology driven art installations that lead visitors through a precinct.Food festivals that seek to highlight Melbourne’s diverse and multicultural food culture.Interactive and experimental public exhibitions that spark curiosity in the visitor.Pop up live music or theatrical performances that activate Melbourne’s unique outdoor spaces such as laneways, public parks, streets and public squares.Specific examples of activations may include, but not be limited to: The majority of the activation opening hours must be between the night-time hours of 6pm and 6am.The activation can be used as a tool by existing businesses to deliver wider economic benefit to the precinct area.The activation will be temporary in nature and does not alter or permanently change the infrastructure that is located within the precinct area.For the purpose of this grant program, an Activation is defined as an activity that drives visitation and patron engagement, specifically within a City of Melbourne precinct area and encourages visitors to interact with the local business community.Īdditional attributes of an activation for the purpose of this grant program:

Dusk till dawn